Helpful Job Resource Blog

According to a recent report, the United States is facing an extreme shortage of top talent, with up to 6.6 million vacant job positions!

Competition among businesses is becoming more and more aggressive, as they’re all on a quest to attract the largest pool of customers and skilled workers. This is where employer branding comes the fore, as it helps companies develop effective talent acquisition and retention strategies to attract top talent.

In fact, it wouldn’t be an overstatement to say that employer branding has become as important as marketing strategies for businesses.

In this blog, we’ve rounded up 3 effective ways to make candidates want to work for your company, while keeping it all under your budget.

Teach Them New Skills

According to research, approximately 42 million employees left their jobs in 2018. The major reason for this was a lack of learning and growth opportunities.

Although training your employees is crucial to boosting their work morale and efficiency, it’s important to note that training for the sake of training is not good.

Companies need to go beyond existing job responsibilities while training employees. The development programs must be well-thought-out and cross-training must be adopted to diversify the skill-sets of existing employees.

This will help workers see the larger picture, and generate ideas to contribute to major corporate strategies.

Offer Opportunities for Career Advancement

According to a Gallup poll, approximately 93% of Americans experienced career advancement after switching to another company. This shows that employees consider this an important factor while deciding to work for an organization. In fact, 87% of millennials and 67% of non-millennials believe that career growth opportunities are vital for a job.

Discover a point of intersection between your own business growth and the career growth of employees. Every time your employees advance, your business will grow as well, making it mutually beneficial and a win-win situation. Remember, productive employees equal a productive business.

Appreciate, Appreciate and Appreciate!

Appreciating employees is the key to boosting work motivation and morale. It won’t only make them productive, but will also increase the level of happiness in the work environment.

Appreciating one employee will have a positive effect on the entire workforce. You can get a survey form filled by your employees to see how they prefer to be appreciated for their performance.

Appreciation can either be only verbal or it may include monetary incentives—whatever way you adopt, make sure that’s what your employees want!

Let OPS Staffing hire the best candidates for your company. We are a premier talent acquisition firm that specializes in commercial recruitment services for water, fire, and disaster restoration and construction companies. With our help, you can hire experienced professionals for upper management positions such as Project Managers, Business Development Executives, and Office Managers.

Contact our team today!